The world of trucking is no more limited to roads, social media is an active & essential part of the logistics industry. Top-notch trucking companies and influencers are using their trucking accounts on social media to deliver quality content about new trends of the trucking industry. Social media is a big plan for companies to grow their businesses. One of the most used platforms is Twitter. Celeb wars to best jobs, Twitter has everything. As per a report published by Oberlo , Twitter has 330 million active users and 145 million daily active users.
But why does a moving company needs a Twitter account?
There are several reasons for a trucking company to use Twitter;
- To circulate information about traffic & driving conditions
- To retain & engage drivers & share new job openings
- To discuss the past, present, and future of truckers & so on!
Considering these reasons, it is important for truck drivers to follow top trucking accounts on Twitter and enjoy a real-time experience that can make for a quick fix of communication when you’re having a moment of loneliness on the road. Let’s take a look at the top 5 trucking accounts to follow on Twitter;
American Trucking Associations is truly a voice of the American trucking community. With 47.3 K followers, ATA delivers an abundance of real-time information about the industry. They are one of the biggest driver advocates.
There is a popular old belief that women belong in the kitchen and men on the road but Women in Trucking celebrates the success of womanhood. They encourage & support more women who want to be a part of the trucking industry. Live sessions around trucking, the situation of women in freight, provide a real-time perspective. Currently, Women in Trucking has 23.2 k followers.
Trucking is a booming industry but interest in the profession is waning, this Wall Street Journal reporter answers all your questions about the trucking, logistics, and supply chain industry. He will keep you updated with news & trends in the logistics industry.
Are you in the process to build your own trucking Twitter strategy? Or are you confused about how to engage truckers on Twitter? This is the only account that will help you in understanding how wheels are connected with tweets. They prove that even a moving company can promote engaging content that informs and pulls the heartstrings.
This is the Twitter account for Heavy Duty Trucking magazine, which specializes in news about the fleet business. There is a reason why this account has over 20K followers who stem from all over the industry. They regularly update their account and communicate with many other trucking Twitter users that will give you even more ideas for accounts to follow.
Just like Women in Trucking, Trucker Desiree celebrates women in trucking. This woman’s tweets are so powerful that her Twitter activity is even gotten her onto Dan Rather’s HDNet News program. Desiree is passionate about making things fair for truckers. She has uncovered numerous truck driving school scams.
This is the Twitter account for the online site for logistics news. If you want to keep up with hot industry topics, go ahead and ‘follow’ this account. Want to know how to re-model your supply chains after Brexit? Or find out management tips for success? They have it all.
This is a great resource for companies that want to “match demand to supply and orient operations to support that shift.” They have news that all workers in the industry can find helpful. Like other accounts on our list, they have a great website with tons of content for all aspects of the industry. Want to read white papers with the latest data? Want to use a great Inbound logistics planner app? Head on over and give them a follow!
Do you know of any such account that needs to be here? Tell us in the comment section below!